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Job Details

Automotive Marketing Consultant

Company name
Sinclair Broadcast Group, Inc.

Charleston, WV, United States

Employment Type

Consulting, Marketing, Automotive

Posted on
Apr 04,2019

Valid Through
Jul 18,2019

Apply for this job


Automotive Marketing Consultant

Tracking Code


Job Description

Make your mark in Broadcasting and Digital Media. Sinclair Broadcast Group and Sinclair Digital Solutions are dedicated to making Sinclair a communications powerhouse! We are the largest and most diversified television broadcasting company in the country. Sinclair owns and operates, programs or provides services to more television stations than anyone and has affiliations with all major networks. Sinclair Digital group is focused on bringing the most engaging content to web, mobile and over-the-top broadcasting to audiences all over the country! Our success is the result of extraordinary employees and an exemplary management team who believe in a vision and are dedicated to ensuring a great future for our employees. Whether you are an industry veteran or just starting out, you can find it at Sinclair! We are advancing the world of Broadcasting and we want YOU to join our winning team!

WCHS/WVAH is looking for an experienced Marketing Consultant with deep expertise in the operations and marketing of auto dealerships to become Sinclair local market subject matter experts. The people in these positions will become integral parts of our company-wide training and sales initiative focused on tier 3 auto business. In addition to training and coaching, we’re looking for closers with a proven record of developing business in the category, accurately forecasting revenue, and creating strategic business plans in this highly competitive vertical. The winning candidates will design and implement revenue growth strategies for their local market both as an independent seller and co-seller with local colleagues. Creating solid partnerships with dealers and Sinclair station leadership will be be keys to success. If you’re an industry leader, we’re interested in talking to you!

Specific Duties include:

Exceed expectations for market penetration, average deal size, and total revenue in assigned geography

Maintain consistent presence in the field driving growth from all auto dealer

Develop, implement, and manage business plans to exceed corporate objectives and sales goals

Act as player/coach on in-person sales calls with key decision makers at dealerships throughout the local market

Conduct immersive training sessions with sales team based on Sinclair auto philosophy

Collaborate with in-market SBG leadership to set sales goals and objectives for each local account

Provide the Regional Digital Automotive Manager with monthly outlook and revenue forecast

Work closely with sales management and corporate staff to ensure coordination and cooperation in support of sales and operations

Perform other related duties as assigned

Desired Skills/Experience:

Demonstrated success in building and maintaining top-tier customer relationships

Strong business acumen with a thorough understanding of marketing strategies, automotive business cycles and consumer behavior

Real experience and success communicating and working directly with auto dealers on identifying and achieving their business goals

Proven track record of developing and managing people and sales process

Strength is running multiple unique strategic projects concurrently


A bachelor’s degree

3 years of experience in dealership operations and/or digital media sales

Experience managing a large sales territory

Proficient in the use of office software and CRM tools

Excellent communication, presentation, planning, organizational, and problem-solving skills

Previous sales management experience is not required, but valued

Sinclair Broadcast Group is proud to be an Equal Opportunity Employer and a Drug Free Workplace!

Job Location

Charleston, West Virginia, United States

Company Location

HR.WCHS.Charleston WV.Charleston.WV

Position Type


Company info

Sinclair Broadcast Group, Inc.
Website :

Company Profile
Sinclair Broadcast Group, Inc. is one of the largest and most diversified television broadcasting companies in the country today. Sinclair owns and operates, programs or provides sales services to 87 television stations in 47 markets. Sinclair's television group reaches approximately 27.1% of US television households and includes FOX, ABC, MyTV, CW, CBS, NBC, MTN and Azteca affiliates. Sinclair, either directly or through its Ventures subsidiary, makes equity investments in strategic companies. Sinclair Broadcast Group, Inc. was founded in 1986, went public in 1995 and is traded on the Nasdaq Exchange under the ticker symbol SBGI.

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